Upland Software Inc. has announced that Upland Qvidian, an industry leader in proposal automation and RFP management, released its first annual report on the adoption of artificial intelligence (AI) throughout the proposal industry. The 2025 AI Adoption in Proposal Management: Trends and Observation Report is a technology-agnostic, industry-wide study that collects results and observations from global professionals working daily to adopt artificial intelligence in their proposal processes.

Building on Qvidian's nearly 50 years of industry-leading experience, the report surveyed hundreds of global RFP and proposal professionals to examine current industry trends. Findings in the report spotlight the areas where AI drives real transformation and growth, while addressing the real-world concerns professionals face during AI implementation.

Highlights of the 2025 AI Adoption in Proposal Management: Trends and Observation Report include:

• Key data on the most strategic and tactical outcomes of implementing AI
• Crucial insights on the biggest organizational challenges to AI implementation

"Organizations face many challenges when implementing AI," said Shawn Freligh, senior vice president and general manager, Upland Software. "Whether it be dealing with security concerns or democratizing buy-in across multiple dispersed teams, companies must tackle these challenges head-on as they adopt AI into their current processes. At Qvidian, we're dedicated to building the best complementary generative AI tools for our users and customers that create even more efficiency and personalization. We want tools that enhance productivity and deliver consistent, compliant, personalized and responsive sales documents across the entire deal cycle."