The 221st webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Thursday, May 14. The webinar, "The New Lead Generation Playbook," will be presented by Jenna Miller, CEO of Emerald Strategic Marketing.

If your lead flow feels inconsistent or your sales team is spending too much time chasing unqualified prospects, this webinar will show you how to fix it. Miller will explore the marketing strategies that actually move the needle for office technology companies, the common mistakes that stall growth and the funnel leak points that cost you deals. You will leave with a clear, practical playbook for generating more high‑quality B2B leads.

Miller is the CEO of Emerald Strategic Marketing, a digital marketing agency in Tampa Bay, Florida, that delivers custom solutions like SEO, social media management and other marketing services.

Click here to register.