Brother International Corp. has announced the launch of Print+, a new monthly subscription for printing supplies and support designed to make mass production direct-to-garment (DTG) printing more accessible, predictable and scalable for high-volume apparel decorators.

Print+ delivers an all-inclusive solution — bundling equipment, ink and pretreatment, maintenance and support into one monthly offering — simplifying operations and removing the need for large up front capital investments. The subscription program is designed for high-volume production shops, growing businesses seeking predictable costs and operations looking to expand production capacity through automation while optimizing labor utilization.

"Print+ removes traditional barriers for high-volume decorators looking to scale mass production DTG," said Lawrence Davenport, vice president, Industrial Products Division, Brother International Corp. "By combining automation, industrial-grade hardware and comprehensive support into one predictable monthly plan, we're giving businesses a smarter, more flexible way to grow."

The program enables customers to select the equipment that best aligns with their monthly printing requirements and production volume, with the option to choose a four- or five-year subscription plan.

Print+ provides access to the Brother digital line automation systems (DL2200 or DL2400) paired with GTX600 printers (Standard or Extra Colors models). The subscription includes all necessary inks and consumables, preventative maintenance parts and labor, allowances for high-mortality components, remote diagnostics and the "Brother At Your Side" service commitment.